That’s right – just like GO gamified exercise, Sleep aims to gamify the very act of resting, made possible by an accompanying ‘Pokémon GO Plus Plus’ accessory that syncs with user’s phones and allows for users to track and monitor their sleep patterns. Developed by Select Button with support from GO creators Niantic, Pokémon Sleep aims to “turn sleeping into entertainment,” according to the words of The Pokémon Company CEO Tsunekazu Ishihara. Unveiled in May 2019 with an expected release date of 2020, details on Pokémon Sleep are sparse – so here’s everything we know so far. Clearly, The Pokémon Company has always had an interest in the intersection of gaming and health and wellness – and perhaps no other product illustrates this mission than their latest (and strangest) game announcement: Pokémon Sleep. And more than a decade prior to that, The Pokémon Company released the ‘Pokémon Pikachu ’ device in both Japan and the U.S.A., kicking off what has now become a trend of gamified exercise toys linked to the Pokémon franchise. 2010’s Pokémon HeartGold and SoulSilver remakes both came bundled with a ‘Pokéwalker’ – a unique Poké-pedometer device that tracked players steps and allowed trainers to interact with their in-game Pokémon via the device’s small monochrome screen. However, GO was hardly The Pokémon Company’s first foray into the intersection of gaming and health. Pokémon GO was – and remains to this day – a cultural phenomenon. But perhaps most surprisingly, Pokémon GO convinced gamers to do the impossible – leave the comforts of their own homes to get outside and walk around! And it worked – Pokémon GO was the #1 grossing mobile game of 2016, garnering an astounding $1+ billion in revenue in its first year on iOS and Android. Much like the handheld games that preceded it, Pokémon GO challenges players to travel the world, capture and collect Pokémon, and battle fellow trainers on a quest to become a Pokémon master. We're told it will now be able to help track your sleep as well as track Pokémon, and send relevant "sleep information to your smartphone via Bluetooth.For many gamers around the world, summer 2016 was defined by the launch of Pokémon GO – San Francisco-based Niantic’s mobile AR megahit based on the #1 media franchise of all time. You'll also be able to make use of the Pokémon Go Plus+, the latest version of the Plus tracker used in tandem with Pokémon Go. These will appear in-game, allowing you to steadily collect Pokémon as you go. This type is then matched with Pokémon that have the same sleeping type as you. When you wake up, you will be told what kind of sleep you had the night prior.
You'll place your smartphone next to your bed as you sleep. The app will track your nightly sleep and give you a score depending on certain sleep targets, such as the duration and regularity of your sleep schedule – but whether we'll be punished or rewarded for sleeping in for a few hours is anyone's guess. The Pokémon Company recently released a lot more info on Pokémon Sleep.
It reads, " Pokémon Sleep aims to turn sleeping into entertainment by having a player's time spent sleeping, and the time they wake up, effect the gameplay." The app's official description describes a few elements that are interesting. It isn't being referred to as a game so much as an app, and we take that to mean this is much closer to a sleep tracking app than a full-blown mobile Pokémon game. Pokémon Sleep is a mobile app developed by Select Button, in tandem with Niantic which created the mobile AR game Pokémon Go.
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